KTM Husqvarna

The Husqvarna Vitpilen launch tour features a magic mirror that enables visitors to virtually try on the new Vitpilen clothing line. Starting in New York, the tour visited Barcelona, Brussels, Berlin and Bratislava. We developed a custom presentation system that is centred around a touch-sensitive wall projection. Hosts can interact with the slides in visually exciting ways, to emphasise the modern vibe of the brand.

2018 • New York • Barcelona • Brussels • Berlin
Design and development

Client: KTM
Design, Production: THISPLAY